Users will soon have a fresh option that allows them to reduce the amount of AI-made media appearing in their feeds. This step comes as the service announced that it presently contains in excess of 1 billion AI videos.
Trial and Implementation
The update is in a pilot phase over the following weeks before a global release. This development comes amid a surge in content created by AI, driven by new AI video creators.
AI Proliferation Online
It has been noted that nearly 10% of the most rapidly expanding content creators on another major platform exclusively feature clips produced artificially. A large amount of this output is classified as low-quality AI content, a phrase for poor-quality, mass-produced content that is frequently absurd or dreamlike.
Based on user feedback that a lot of users like content created using AI tools, from AI artwork to informative clips, and we want to provide users the option to increase or decrease of that, according to their own likes,” said a spokesperson.
AI on the Platform
The platform shared that there are currently 1.3 billion videos on its app identified as artificially created. Overall, over 100 mn videos are added to the platform each day, making clips made by AI a limited portion of its complete catalog.
How to Adjust Settings
Viewers will be capable of decrease or raise the volume of AI content they view by accessing the “manage topic” feature in the app and choosing AI-made media. Further subjects that can already be modified under the tool cover current affairs, style, beauty, and movement.
Content Labeling and Policies
Its guidelines require users to label convincing artificially created content, and it prohibits harmful AI impersonations of celebrities or crisis events. Any authentic-looking artificial content that is without a tag can be removed under its community policies.
Additionally, the service will henceforth add an artificially created watermark to content produced via its built-in AI features, or detected by an collaborative effort for spotting content made by AI. This action is designed to stop users from attempting to evade the tagging system.
AI Literacy Programs
The company is additionally launching a $2 million AI literacy fund for experts and groups to create learning resources about ethical AI use. This initiative will benefit non-profit groups dedicated to educating coding and technology.
Content Safety Approach
TikTok has justified its safety measures, following debate over plans to lay off hundreds of content moderators in the United Kingdom. TikTok is planning to reduce 439 jobs in its trust and safety team in the UK capital, with trade unions and online safety experts voicing alarm that people are being substituted by AI moderation.
A trust and safety lead clarified that staff-based oversight would continue to be important, but automated tools can shield workers by removing the most distressing content prior to it has to be seen by humans. The company announced a notable drop in explicit and harmful content seen by human moderators over the previous year due to reliance on its machine learning processes.
It is vital to combine staff and AI to ensure user safety,” she said. “We’ll have humans as involved in the system, but we also think it’s extremely critical to minimize viewing of harmful content as quickly as possible, which is the area in which a lot of the machine support is really helping us work at speed.”
